by, Lesa Seibert, President, Xstreme Media
With the decline of traditional advertising like television and print, it is getting harder and harder to find effective ways to attract consumer attention. As a result, more and more businesses are moving marketing dollars toward online marketing and social networking tools. We have a video on the power of social media on our Xstreme Social home page, which I recommend you take 5 minutes and watch. One of those, Facebook, can be a high-effective, virtually cost-free solution.
Another important fact is that people visit/use Facebook regularly. Over 50% of all users log into Facebook every day. According to Compete Data from December 2009, thirteen percent of all Web traffic to major portals - AOL, MSN and Yahoo! - comes from Facebook - more than even Google.
Users have come to rely on Facebook to stay connected. If you have a Web presence, it should be connected in some way to Facebook.
Over the next few weeks, we are going to look at three ways Facebook can help your business, how to build a new way to talk to consumers on Facebook and great Facebook apps for business.
With the decline of traditional advertising like television and print, it is getting harder and harder to find effective ways to attract consumer attention. As a result, more and more businesses are moving marketing dollars toward online marketing and social networking tools. We have a video on the power of social media on our Xstreme Social home page, which I recommend you take 5 minutes and watch. One of those, Facebook, can be a high-effective, virtually cost-free solution.
Why Facebook?
Facebook, as you probably know or should, is the world's largest social network, with over 500 million active users - more than the entire population of the United States. In fact, so many people, that if Facebook were a country, it would be the 3rd largest in the world.Another important fact is that people visit/use Facebook regularly. Over 50% of all users log into Facebook every day. According to Compete Data from December 2009, thirteen percent of all Web traffic to major portals - AOL, MSN and Yahoo! - comes from Facebook - more than even Google.
Users have come to rely on Facebook to stay connected. If you have a Web presence, it should be connected in some way to Facebook.
Over the next few weeks, we are going to look at three ways Facebook can help your business, how to build a new way to talk to consumers on Facebook and great Facebook apps for business.
